WordPress Customized Comment Form

Word Press has added new functionality to the comment form builder.  Try this out to add functionality and 2 way communications to your blog.

  • You can add the form to get feedback, comments and suggestions by readers of your blog
  • You can set the email and subject heading that you want to use to receive the form output by email
  • You can also view the form results by clicking on the “Feedback” tab at any time in your Admin view of your WordPress dashboard.
  • To access the form builder – go to your POST or PAGE – and click on the “Add custom form” icon on the top right.

 

Wordpress contact form customization

Wordpress contact form customization

  • The standard fields are Name, email, website and comment.  You can delete, move or add additional fields.
  • You have the option to make fields required or not.
  • When adding a new field you can have check boxes, radio buttons, website, text area or drop down field.
Wordpress contact form new field

Wordpress contact form new field

Try it out and give your readers an easy way to communicate with you.

See the Customized form on this blog and use it to send me your comments and questions. –> Contact form

 

Denise Davies is an Internet and media consultant with Aleph Consulting.  She works with nonprofit organizations and small businesses to maximize their effective use of the Internet to build their organization and achieve their objectives.  If you have questions or would like to learn more contact by email at davies@alephinc.com

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Website + Social Media for Building Traffic

I often get asked about the advantages of having both a website AND using online social networking – Facebook, LinkedIN, and other social media.

Also – is an email newsletter effective in building traffic.

The way that i visualize it is with this diagram:

The WEB of website + Social Media

Your own WEB consists of multiple internet based tools and publishing areas.  Each contributes to building traffic, interactivity, collaboration and network building.

Having a Facebook Page (your business page), articles, blog, listings and postings on professional portals, a YouTube channel for video, FLICKR area for photos, postings from press releases and news sites all potentially bring traffic to your website and also give people the opportunity to “like”, post comments and questions and interact with you.  All these activities help you in building your network and list of interested contacts.

An email newsletter similarly is a simple “call to action” that people can sign up for on your website or from other entry points. People who sign up are interested in continuing to receive information from you.  Constant Contact provides social networking links from the emails that you send out – and also you can publish an archive on your website.

Develop a plan and strategy on how to use Social Media. Include a timeline and also a plan on how to reuse / republish information in different formats so that you get multiple uses without a lot of extra work.

Your Social Networking sites can all be integrated with your website.  You or your web developer gets the code and adds the code to one or more places on the website.

Examples:

  • Http://www.alephconsulting.org – the home page integrates the Aleph Consulting Facebook page and blog.  Various other locations on the website include integrations e.g. in the publications area which includes a newsletter integration and articles integration from ezine Articles
  • http://www.eckova.com – the home page integrates the Facebook Page

Denise Davies is an Internet and media consultant with Aleph Consulting.  She works with nonprofit organizations and small businesses to maximize their effective use of the Internet to build their organization and achieve their objectives.  If you have questions or would like to learn more contact by email at davies@alephinc.com

 

 

Posted in social media, website | Tagged , , , , , , , | 1 Comment

Integrating Facebook with your Website

Putting the pieces together

Putting the pieces together

Your website is your core information hub on the internet.  It is structured, has a menu and you own the domain.

I have talked about how and why to setup a Facebook Page in other postings.

Facebook is more fluid and it is great for posting announcements on your company Facebook page.

Here are a couple of tips for integrating your Facebook business page with your website.  The advantage is that whenever you make a posting on your Facebook page – it automatically shows up on your web page.

  1. Go to your facebook page.  You must be an administrator of the page to do the following steps
  2. Click on “Edit page” – the link is on the top left of your page
  3. Scroll down and on the right hand side you will see “Promote with a Like Box”
  4. Use the different options and select if you want to show
    1. First fill in your page ID — this is the number that you see in your URL or click the “?” if you need help
    2. Width – change the width to look best on your web page.  You might have to try a couple of different widths and also talk to your webmaster about what width would look best
    3. Connections – these are the images of people who “like” your page.  Select the number you want to show or “0” if you don’t want to show any
    4. Steam – these are the POSTINGS on the your Facebook page. Click the check box to show the postings.
    5. Show header – This adds the “Find us on Facebook”
  5. Click on the “Get Code”.  Copy both of the code options and send to your webmaster.  You can add these on your home page or any of the inside pages.

EXAMPLES

Both of these examples show a “LIKE” box on the home page.  They encourage people to “LIKE” your Facebook page, grow the number of followers and interaction, and show new and updated content directly on your website.

Denise Davies is an Internet and media consultant with Aleph Consulting.  She works with nonprofit organizations and small businesses to maximize their effective use of the Internet to build their organization and achieve their objectives.  If you have questions or would like to learn more contact by email at davies@alephinc.com

Posted in facebook, website | Tagged , , , , , , | 1 Comment

Tips for Nonprofits To BUild Your List

A key component of success in getting the word out about your nonprofit is to build up the list of people that are interested and want to be informed.

Who should be on your list?

Your list includes current clients, potential clients, volunteers and potential volunteers, donors and potential donors, sponsors and potential sponsors, alliance partners, other organizations working with similar missions or for the same type of clients and your own employees, board members, people who attend your classes and seminars, etc.

Segmenting your list

Look at the list above and review the current status of your organization.  Do you currently collect the contact information from each of these types of contacts?  What form is the list in now?  Are you able to use it effectively to target communications to either all or specific interest groups?  For example, are you able to contact just people who are volunteers?

Building your list

Building your list should be a regular ongoing activity. It involves both online and offline activities.

ONLINE TIPS

  • Add a “Signup for newsletter” on the website.
  • Add a useful article or report and then a  “Download Article” and ask for an email address and send the link to the article to that address
  • Add a link on your email signature file “Sign up for newsletter”
  • Add various “Calls to Action” on your website – and ask people if you can add them to your newsletter list.  e.g. “Become involved”, Donate, “How can I help”, “Ask a Question”
  • Add a “Signup for email newsletter” on your Facebook Page
  • Hold an online webinar and get contact information for registraton

OFFLINE TIPS

  • Have a signup sheet at your seminars, classes and events
  • Ask your clients, affiliates, partner organizations, board members, volunteers, for their email address
  • Hold a raffle or contest and include the email address to inform the winner – ask for permission to put them on your list
  • Have sign up sheets or business card bowls at conferences, and alliance partner locations

For more details on how to build your list and please send me a request for a special report from Constant Contact.  Aleph Consulting is a business affiliate of Constant Contact and offers services on list building, list management, email newsletter design and maintenance, and a full range of internet consulting services for nonprofits.   Constant Contact provides the tools to  implement all of the suggestions to build your list.

See more details:

Posted in call to action, email, nonprofit | Tagged , , , , , , , , , | 4 Comments

Your website backbone

Structure your information

Your website should be organized to make it easy for visitors to your site to find what they are looking for.  Perhaps you started out with a simple website – but as time goes on you have needed to add new information and sometimes this leads to a lack of structure.  Look at your website – of if you are planning a website try these methods to organize the website.

MENU

  • the main menu of the website should be broad enough that as you need to add new information you will know how it is placed in the structure.
  • The CONTACT page or contact information should be easily accessible from any location on the site.
  • If you have sub-pages in your website structure – then have a method to show the sub-pages in a consistent manner.  You could use drop down menus or list the sub pages with links in the sections
  • Menu names – some people like to come up with “cute” names for their menu items. However this can be very counter productive. People are rapidly searching for information and may not understand unusual names and words. Your intention is to make the site user friendly so a person can find what they need easily and quickly
  • The menu should also give people a guidance system so they don’t lose their place and they can see

SITE MAP

  • A site map is 1 page that lists all the sections and sub pages of the website.  It gives the person an overall view of the website and the structure.  It is a finding aid.

SEARCH

  • For larger websites a “Search” box can be a useful aid. You can get a free search box from Google and set it just to search your website.

Denise Davies is an Internet Strategy Consultant working with nonprofits and small business.  Contact for further information davies@alephinc.com and visit the website at http://www.alephconsulting.org

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